From our experience of supporting small and medium sized businesses, some of our clients describe writing blogs as definitely a painful chore for them. They said that they are entrepreneurs, not writers!
But it doesn’t have to be this way at all, if blogging can be seen as a powerful tool to communicate with customers and strengthen company brand. It can also be fun, and a unique opportunity for a company to showcase behind the scenes work or more about themselves
You have been running for business for a while, and loving the adrenaline rush, the feeling of being the master of your own life. But you are now feeling more and more tired (even exhausted) trying to be the managing director and customer service all rolled into one. Our team at Kudos-PA.com work with many different business owners and have brainstormed 5 top productivity tips for our budding entrepreneurs.
Marketing your business effectively is of major importance, so you need to set a marketing plan. Your marketing will not only tell the potential customer what you offer, but shape how your brand is perceived by them. Without effective marketing, you won’t have customers or a business!
Well done if you have escaped the tyranny of working for someone else and have been freelancing. You must feel very proud and exhilarated. So now you want to expand beyond freelancing and grow into a small business. You may not know this but the transition from one wo/man band to a small business requires different skills and preparation. It’s not all about you now!